Product updates

Behavioral Targeting Engage add-on

Predictive Cohorts

Sending the right message to the right user at the right time is a shared goal for all marketers, but it’s not common practice. That’s because effective...

February 3, 2021

Growth Scholarship Enterprise

Pipelines

Pipelines makes connecting and creating data sources and destinations easier through improved workflows, and new import/export capabilities. Adding new data sources is quicker and easier thanks to a dedicated hub, and guided workflows. In addition, direct connections to Adobe Analytics, Amazon S3, Intercom, and upgraded server-side SDKs join our ever-growing collection of supported integrations.

February 3, 2021

Growth Scholarship Enterprise

Journeys

Digital products have moved beyond the linear, session-based experiences product analytics was designed for. In order to build the next generation of...

February 3, 2021

Product Analytics

User Segments in Custom Formulas

In Amplitude’s Event Segmentation chart, Custom Formulas allow you to run calculations and create time series charts with greater flexibility. They can also compare multiple metrics or analyses on the same Event Segmentation chart.

February 3, 2021

Growth Scholarship Enterprise

Conversion Drivers: Expand by Event/User Properties

Conversion Drivers surfaces which events correlate to conversion or drop off in Amplitude funnels. This signals which experiences are driving positive...

January 26, 2021

Product Analytics Growth Scholarship Enterprise

Anomaly + Forecast

Product metrics fluctuate on a daily basis, and it’s hard to know whether changes accurately reflect your customer experiences, or if they’re driven by outliers. Anomaly + Forecast are new features in Amplitude to combat this problem, so you can monitor growth with clarity, and set more-informed goals for your product.

January 26, 2021

Collaboration Growth Scholarship Enterprise

Templates

Today we are thrilled to announce the release of Templates, a workflow tool to leverage your existing Amplitude dashboards to empower new teammates, and apply previous work to new product initiatives.

January 26, 2021

Welcome to Amplitude Product Updates

Welcome to Amplitude Product Updates! This is a central place to learn about Amplitude’s latest innovations across product analytics, data management, behavioral targeting, and collaboration.

January 25, 2021